why we need your personal data
We need your data for a number of reasons. The most common reason is because you have placed an order with us. For this we will need your name, address, delivery address and email address so we can process your order, take payment and deliver your order to you.
email marketing using (perc) soft opt-in
We get your permission to receive marketing emails from us under what is known as a soft opt-in. The primary data protection legislation governing marketing and consent, including the opt-in and soft opt-in options, is the Privacy and Electronic Communications Regulation (PECR). This sits aside the General Data Protection Regulation (GDPR). PECR allows a soft opt in only for electronic marketing by the organisation when it is marketing similar services or products to those already received. Hence, as we will only ever send you emails about our puzzles so we are using a soft-opt in approach under PECR.
You can unsubscribe from our emails during the ordering process and at any time, i.e. by ticking the relevant box under the ‘I agree to your terms and conditions’ box which appears at the bottom of our ‘Review and Pay’ screen, or via the unsubscribe link on all our marketing emails. You can also write to us to ask to be removed from our email marketing list.
when and what sort of personal data do we collect
We collect your personal data when you place and order with us, either online, over the phone, or via post. We also collect your personal data when you create or amend your account details, request a catalogue or sign up to receive emails from us. We also collect your product and service reviews via or 3rd party review partner, Feefo if you kindly choose to leave these.
Generally we collect most data from you when you place an order with us. Such as title, name, billing address, delivery address, email address. We do not keep a record of your account password or any of your payment details.
We may also collect notes of conversations we’ve had in order to help with customer service issues such as complaints, or faulty goods. This is to ensure you get the best possible customer service from us.
Our communications are designed to tell you about the benefits we can offer, so that you have exclusive access to our best deals and information on products we think you will enjoy. We use the information we have about you tailor the content and try to ensure that the offers are as relevant to you as possible. However, if you would prefer us not to use this information to tailor our communications to you please fill in our contact form and we will remove you from this type of marketing communication.
To enable us to improve our offer to you and so you can also experience the best possible experience online we may also collect data on your web experience, such as which browser you are using, the country you are in, which website pages you have viewed, the advertisements you have clicked on and any search terms you may have used. Plus we may use this data to aid us with customer profiling for catalogue and email communications.
Log Files – We use IP addresses to analyse trends, administer the site, track user’s movement, and gather broad demographic information for aggregate use. IP addresses are not linked to any personally identifiable information.
how do we protect your personala data
Our website uses technological and operational procedures to protect our users’ information. When you submit personal information via the web site, this is protected both online and offline.
When our registration form asks you to enter personal information we use all reasonable efforts to protect user-information online and offline. All of our users’ information, not just personal information, has restricted access. Our employees must use password-protected log-in screens and 2FA to gain access to restricted information. Furthermore, ALL employees are kept up-to-date on our security and privacy practices. Any time new policies are added, our employees are notified and/or reminded about the importance we place on privacy, and what they can do to ensure your information is protected. Finally, the servers that we store personally identifiable information on are kept in a secure environment.
who do we share your personal data with
We share your data with a few of 3rd parties to ensure we can fulfil your orders and to improve our service to you.
We share some of your data with a review companie, so we can get your honest feedback, they are an outside research company who we ask to contact you directly for your opinions on our service and our products. We provide them only with the information they need to perform their function.
Your contact details may be stored on a third party database “WooCommerce” should you fail to successfully complete your purchase at our checkout stage. Your information is used for the purposes of Inside Adventure customer services contact with regards to your successful online purchase.
We use a company called WooCommerce to help us ensure we keep all your data up-to-date and correct. Your data is therefore processed by WooCommerce.
what your rights are regarding your personal data with us
You can request to access the personal data we hold about you. You can request to correct your personal data when incorrect, incomplete or out of date.
You can also request us to stop using your personal data for marketing purposes for email, post or 3rd party mailings. You can do this by using the contact page on our website. You can also opt-out of receiving emails from us by clicking on the unsubscribe link that is in all our emails.
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Inside Adventure May 2022